Dog with four food packs
Dog with four food packs

the challenge

Savour life sought to elevate their dog food offering to ensure differentiation between their offerings and showcase their elevated purpose

our role

PACKAGING

DIGITAL

NEW PRODUCT

DEVELOPMENT

BILLBOARDS

ACTIVATIONS

POINT OF SALE

STRATEGY

SOCIAL MEDIA

SavourLife Founders with their two dogs

We are a family owned company, inspired
by a
love for dogs
and a desire to make
a difference.

our ambition

We saw an opportunity to help a brand in a crowded, commoditized category stand out and connect with a consumer who wanted their pet purchase to go further. We created simple yet premium visual brand identities that allowed space for consumers to focus on SavourLife's unrivaled give-back proposition, letting the integrity of the brand speak for itself

outcome

SavourLife continues to show double digit growths year on year, outpacing the competition and category
SavourLife Puppy with two packs of food
SavourLife Puppy with two packs of food